CCPA

Jan, 18 2025

CCPA Compliance

DEX Today is committed to respecting the privacy rights of California residents under the California Consumer Privacy Act (CCPA) and its amendment, the California Privacy Rights Act (CPRA). This page explains how these rights apply to you as a visitor to our website.

Scope and Applicability

While DEX Today does not collect personal information through user registration or account creation, we may automatically gather certain data through website interactions, including IP addresses, browser types, device identifiers, and usage patterns via analytics tools and cookies. The CCPA/CPRA applies to all California residents whose personal information is collected through this website.

Your Rights Under CCPA/CPRA

As a California resident, you have the following rights:

  • Right to Know: You may request details about the categories and specific pieces of personal information we have collected about you in the past 12 months.
  • Right to Delete: You may request the deletion of your personal information collected by us, subject to certain exceptions.
  • Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information. While we do not sell personal information for monetary consideration, we may share data with third-party analytics and advertising partners for targeted purposes, which may constitute "sharing" under CPRA.
  • Right to Non-Discrimination: You may exercise your rights without being denied goods or services, charged different prices, or receiving a different level of service.
  • Right to Correct: You may request correction of inaccurate personal information we hold about you.
  • Right to Limit Use of Sensitive Personal Information: You may direct us to limit the use of sensitive personal information (e.g., precise geolocation) to only what is necessary to provide services.

How We Comply

DEX Today does not maintain a database of personally identifiable user profiles. We use third-party analytics services (e.g., Google Analytics) that collect data for aggregate reporting and site optimization. We do not knowingly collect personal information from children under 16. We do not retain personal data longer than necessary for analytical purposes, and data is anonymized or aggregated where possible.

Data We Process

Under CCPA/CPRA, the following categories of personal information may be collected:

  • Internet or other electronic network activity information (e.g., pages visited, clickstream data)
  • Device identifiers and IP addresses
  • Geolocation data (approximate, derived from IP)
  • Usage patterns and interaction data

Legal Basis for Processing

We process this data based on our legitimate interest in improving website functionality, user experience, and delivering relevant market insights. We do not use this data for profiling or automated decision-making.

How to Exercise Your Rights

To exercise your CCPA/CPRA rights, please contact us using one of the following methods:

  1. Send an email to [email protected] with the subject line "CCPA Request".
  2. Include your full name, email address associated with your visit, and the specific right you wish to exercise.
  3. For verification purposes, we may request additional information to confirm your identity.

You may also designate an authorized agent to make a request on your behalf. The agent must provide written proof of authorization and verify their own identity.

Response Timeframes

We will acknowledge your request within 10 business days and respond fully within 45 days. If additional time is needed, we will notify you and explain the reason for the delay, but will not exceed 90 days total.

No Discrimination Policy

DEX Today will not discriminate against you for exercising your CCPA/CPRA rights. You will not be denied access to our website, charged different rates, or receive a different quality of service.

Updates and Changes

We may update this CCPA Compliance page periodically. Any material changes will be posted here with an updated "Last Updated" date.

Contact Information

If you have questions about your rights under the CCPA/CPRA or wish to submit a request, please contact:

Matt Nichols
125 Newark Ave, Jersey City, NJ 07302
Email: [email protected]